For this week’s activity portion we had to find a Kickstarter we thought was interesting and informative. We also had to create our own “real” Kickstarter project or a mock up one. I found this one particular Kickstarter to be really cool and useful. DrinkMate is a portable breathalyzer that can be hooked up to your Android devices. It can calculate your BAC(Blood Alcohol Content) on the spot. The video they had was really interesting and it provide a lot of useful information. The only con i believe there is about this device is that it is only Android compatible at the moment. Other than that this device and the effectiveness of the marketing was perfect.
Listed below is my own “mock” Kickstarter video: